Welcome to Optintegrity.com! Your source for articles, news, information and tools for email marketing and  email copywriting. Direct Marketers can profit from knowing how to harness the power of email. Email marketing done right (and legally) is marketing strategy that can create huge revenue. However, building CAN-Spam friendly mailing list is absolutely essential to avaoid blacklists or legal action.

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The Ultimate Email Marketing Guide: 15 tips to fast email marketing success!
A practical "how-to" list for email marketing success, from small to large business. Email marketing is easy (--ponder--) if you know how to do it. Wow, you have heard that one before, I'm sure. Is ...

The Ultimate Email Marketing Guide: 9 Practical Tips To Fast Email Marketing Success
Email marketing is easy (--ponder--) if you know how to do it. Wow, you have heard that one before, I'm sure. Is that not always the case - with almost anything? So, why even say it? Because - in th...

The Ultimate Self-Promotion Tool Is Right at Your Fingertips: An E-mail Newsletter
If you're looking for low-cost ways to promote your business (and aren't we all?), I hope you've considered publishing an e-mail newsletter, or "e-zine." Here are six darn good reasons why you shouldn't wait any longer:

The Wrong Email Format Can Destroy Your Offer
Which email format is more effective to use, Text or HTML? A good question, many experts have been debating over for awhile now, is which email format is more effective. It all depends on who you ask...

Three Phases to Email Sensitivity
Writing emails requires sensitivity to the reader. This article discusses how to sensitize yourself, whether you are a reader or an email writer, to both sides. Seven phrases are listed that show a writer how to help the reader transition with the words and thoughts.

Three Solo Ads Secrets That REALLY Work
Solo ads are still one of the most powerful ways to advertise your site, product, special report, blog, podcast... anything. And when you put into practice my personal secrets that I've used to write thousands of solo ads, your results will skyrocket.

Three Steps To Building A 50K Email List In Less Than 90 Days
Are you struggling to build a nice sized email list full of subscribers who are ready to purchase from you? Well, the solution to your problem is in three simple, yet powerful steps that anyone can use to build a 50,000 subscriber opt in email list in less than 90 days. To find out how to do this, read this article.

To Get Your Email To Stand Out From All The Junk
We know that email marketing is a cheap method to reach our customers, prospects and subscribers. However, the increasing amount of unsolicited commercial email is clogging up the inboxes of everyone...

To Lead or Not to Lead?
Working with Leads or Opt-In Clients can be very confusing at times, Some people will tell you that Leads are not a good source of advertising while others will say that you can not get much better w...

To Personalize Or Not To...That is the Question
Should you personalize your emails? What are the reasons for and against?

Top 10 Business E-Mail Basics
When it comes to your business e-mail communications, you need to make an impression that can lend to the determination that you are someone that will be a pleasure to do business with.

Top 10 Reasons WHY "RSS Autoresponders" Are Becoming A Permission Email Marketers BEST Fri
IS Permission Email Marketing Is In Trouble? With the rising concern of Spam Filters/Blockers, Blacklisting, Bounce Backs and CAN-SPAM Act laws, email is sadly becoming a VERY unrealible vehicle to deliver your marketing messages to your customers, The.......

Top 3 Reasons Why RSS Is Better Than Email
Everyone is talking about RSS. Blogs, newsites and the like are putting those little orange RSS link thingies all over their sites. What's all the hype about? I'm about to tell you.

Top 5 Reasons to Use Autoresponders
If you aren't using autoresponders in your business you are losing big money. Learn the top 5 reasons for using autoresponders in your marketing plan.

Top 5 Tips for Effective Email Marketing
Email Marketing is a very powerful and cost-effective tool to boost your business. But there are several factors that can prevent an email campaign from being successful. The tips below will guide you...

Top 7 Tips for an Organically Grown Subscriber List
Harvest a perfect crop of interested prospects, and weed out the feigned interest and fake number counts that make you look good but yield no real business!

Top Tip: Down-editing Your E-mail
Down-editing your e-mail is a necessary skill that adds to clarity in your communications and helps avoid misunderstandings.

Track Customer Response With an Autoresponder Service
Another powerful reason for making the switch from using the unlimited autoresponders that come free with your web hosting account to paying a monthly fee for an autoresponder service is tracking capability.

Turn Your Old Articles Into Profitable E-mail Courses
If you've written numerous articles, you can use them to further promote yourself and your business, e-zine or web site. You can re-use your old articles by transforming them into another form of pro...

Twelve Tips for Successful Opt-in E-mail Newsletters
Do you keep in touch with your current and previous clients? Are you building an e-mail list of your potential customers? What about those prospects you've been meaning to contact... do you feel a little awkward calling them "cold?" Having your own opt-in permission based electronic newsletter might be the answer...

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