Welcome to Optintegrity.com! Your source for articles, news, information and tools for email marketing and  email copywriting. Direct Marketers can profit from knowing how to harness the power of email. Email marketing done right (and legally) is marketing strategy that can create huge revenue. However, building CAN-Spam friendly mailing list is absolutely essential to avaoid blacklists or legal action.

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Should You Build Your Own Opt-In Email List?
The easiest way to acquire an email list for your ezine or email marketing is just to buy one. They're not too expensive, and they provide you with a long list of names and email addresses. But if th...

Why You Need An Email Signature!
Can your clients contact you easily?  Do you always have your email signature at the bottom of all of your emails?  Find out more below about the importance of an email signature, ...

Copywriting Testing Secrets: How To Accurately And Quickly Test And Tweak Your Sales Page
Writing copy for your sales letter can be a very tedious and nerve wracking experience. There is nothing like the feeling that you just wrote a killer sales letter just to find out that it will not make one single sale. This is why testing you.......

How To Promote Your Business Using Ezine Advertisements Without Failing
What would you do to make money online if you don't a list of your own? One way to collect lists is by doing Ezine Advertisement. Ezine advertisement has been helping a lot of people making money online. Most of the ezine publishers have their own lists........

Five (5) Major Pitfalls Of Ad Copywriting And What You Can Do To Avoid Them
For all of us involved in advertising the challenge of producing that one piece of copywriting magic that sends our sales soaring is never far from our minds. Face it, copywriting is not all about ae...

SPAM Internals
People who work through emails find their inboxes flooding and overflowing with unwanted and unsolicited mail on a daily basis. This not only wastes a lot of time but also effects productivity due to loss of concentration. If someone starts reading SPAM… .......

Boost Your Business With a Copywriter
MARKETING PROJECTS PILING UP? DEADLINES APPROACHING AT LIGHT SPEED? NEED A NEW APPROACH? MEET THOSE DEADLINES AND BOOST YOUR BUSINESS WITH A COPYWRITER If you've never worked with a copywriter before, it's hard to know what to look for, quest.......

Most Effective Method For FREE Exposure To Your Website, Ezine Or Affiliate Program
You need people to come and see your site, ezine or affiliate program before you get any sales.A lot of people decide to try and get a good position on Google. Others pay for pay-per-click advertising...

Email Marketing
by Erissa Email marketing is by far the most effective tool available to you to inform your potential and present customers about your products and services. Essentially, it is the process of sending informative messages to your clients. Hence, it is a.......

G-Lock SpamCombat - anti-spam software
Spam emails have become an ever increasing problem, and nowadays it is practically impossible to use email without receiving spam in large amounts. G-Lock SpamCombat is your powerful solution for clearing your Inbox from spam, virus, and junk emails. G-Lo.......

From the Top of Email Mountain
Ever feel like you are getting Thousands of ads you dont care about and will never read? You probably are. Between safelists and ezines you join to get a free product(we have all done it) You simply get bombarded. The result from all this is tha.......

Identity Theft - IRS Warns Public about Email Scams
The IRS has been the subject of an email scam campaign. They are informing the public to be on the lookout for email indicating they are coming from the Agency. Since the IRS does not send unsolicited emails asking for your personal information, you mus.......

Data Recovery And Back Up For Email Clients
Booting issues, virus attacks, or corrupted file systems are very much present in any exchange or mail servers and can cause many of your archived email messages to apparently disappear. Companies which rely heavily on email communication and do not have .......

Challenges to Email Subject Line Use
Creativity, style, formatting and length of subject lines are all important points to take into consideration before you send an email. Be Creative Using a subject line that's specific is most appropriate when corresponding with people who know you .......

FREE Online Drive. No email required.
For those of you unfamiliar with BOX.NET it is an online storage place which allows you to store files up to 1 GB online for free. Registering an account is extremely easy, all you need is an email. But you don't even have to verify it! You can start .......

Dare to Be Different: The Evolution of an Ezine
So… what ways can you add more value to your target audience? How can you become top-of-mind with them? What else can you do to differentiate yourself from the competition? How can you do all of these...

Top 5 Tips for Effective Email Marketing
Email Marketing is a very powerful and cost-effective tool to boost your business. But there are several factors that can prevent an email campaign from being successful. The tips below will guide you...

Six Essential Email Delivery Tips
Here are 6 essential email delivery tips that we have found which can be used by beginners and experts alike… 1. Monitor your mailing results. If you notice a drop in response rates from a specific geography (ISP), or a specific domain name (somecompan.......

Email and Fax Broadcasting
Looking for a new twist on an old concept? Fax broadcasting has been used in marketing for several years, but now there is something new. Using email and fax broadcasting to communicate with employees, customers, and associates is the latest rave in busin.......

A quick look at email spam filters
You must be eagerly finding for a way out to stop receiving Spam mails in your inbox. Take a quick look at email spam filters to get some idea on how to check spam. There are a number of email spam filters that you can use in your computer. For official p.......

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